Rita McGrath's picture

Rita McGrath
Author & Professor, Columbia Business School

Rita Gunther McGrath is a best-selling author, a sought-after speaker, and a longtime professor at Columbia Business School. Rita is one of the world’s top experts on innovation and growth and is one of the most regularly published authors in the Harvard Business Review. She is consistently ranked among the top 10 management thinkers in the world and was ranked #1 for strategy by Thinkers50. Her best-selling books include The End of Competitive Advantage (Harvard Business Review Press, 2013) and Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen (Houghton Mifflin Harcourt, 2019). 
 

Course taught by Rita McGrath

Leadership

Developing Sustainable Corporate Strategies

Rita McGrathAuthor & Professor, Columbia Business School
  31 min

Management

Developing Sustainable Corporate Strategies

Rita McGrathAuthor & Professor, Columbia Business School
  31 min

Books Written by Rita McGrath

The End of Competitive Advantage