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Stephen Wunker
MD - New Markets Advisors

Stephen Wunker combines world-class strategy consulting and entrepreneurial skills as a specialist in new markets. He is the author of Capturing New Markets: How Smart Companies Create Opportunities Others Don't, named one of the five Best Business Books of 2011, as well as co-author of Jobs to be Done: A Roadmap for Customer Centered Innovation (Amacom, 2016).
Steve has a long track record of creating successful ventures for his own companies and on behalf of clients. He has co-written two articles with Professor Christensen and helped to put together his recent book on healthcare The Innovator’s Prescription. He also spent several years consulting at Bain & Company in their Boston and London offices. He has led New Markets Advisors since 2009. In that capacity, he publishes frequently in outlets such as Forbes, Harvard Business Review, and The Financial Times. He has also appeared over the years on Bloomberg and BBC television, and he has been a guest lecturer at Dartmouth’s Tuck School of Business.
Stephen is an alumni of Princeton University.
Areas of Expertise: New Markets, Strategy, Management Consulting, Business Development  

Course taught by Stephen Wunker


Consumer-Centric Product Development

Stephen WunkerMD - New Markets Advisors
  29 min